Bachelor of Arts (Hons.) In Business Management

Accelerated business degree program

Our accelerated 2-year BBA program delivers a comprehensive business education covering all core topics in an efficient timeline.

With a greater focus on hands-on learning, you'll graduate career-ready with in-demand business skills and professional experience from internships.

Multidisciplinary education for a rewarding future

Our multidisciplinary modules combine business, liberal arts, and general education subjects in harmony rather than isolation. It’s this integrated teaching method that makes Williams University so different from traditional business schools.

From hackathons and real-time simulations to working on challenges set by local startups, NGOs, and global corporations, you’ll gain the kind of experience and exposure employers really value.

The skills and mindsets embedded into Williams undergraduate program have been identified as those most in-demand across all industries and functions, globally.

Benefits of our Programme

Our accelerated programme encourages students to achieve:

Discipline Competency

Differentiate and discuss the functional components of business – economics, marketing, accounting, finance, law, and management. Employ a sense of ethics and values which can be applied in a personal and professional environment

Contemporary Business Accummen

Demonstrate effective presentation of business analyses and recommendations through oral communication of conventions and forms appropriate to the intended audience. 

C-Level Team Development

Construct and apply aspects of team development and construct for the purpose of solving business problems and attaining organizational goals

Business Strategy

Illustrate the value of diversity when developing a global perspective. Analyze business problems through quantitative reasoning and methods by obtaining, evaluating and interpreting the data

Entry Requirements

BBA Entry Requirement:


High School Diploma or Equivalent

Applicants must have completed a high school diploma or equivalent qualification from a recognized institution. A minimum GPA of 2.5 on a 4.0 scale (or equivalent) in high school studies.

English Language Proficiency

A letter to show previous studies was in English will suffice or for non-native English speakers, a minimum score in one of the following:

IELTS: 6.0 overall

TOEFL iBT: 70

PTE Academic: 50

Work Experience

While not mandatory, 2-3 years of professional work experience is preferred, especially for applicants seeking to specialize in areas such as leadership, entrepreneurship, or management.

SAT Score Requirement

A minimum SAT score of 1000 (combined score for Evidence-Based Reading and Writing + Math) is recommended for applicants.

While not mandatory, a strong SAT score can enhance an application, particularly if the GPA is slightly below the recommended threshold.

Statement of Purpose

A 1-2 page statement outlining your career goals, motivation for pursuing the MBA, and how this program aligns with your aspirations.

Letters of Recommendation

Two letters of recommendation from academic or professional references who can speak to your potential for success in the MBA program.

Resume/ CV

A current resume or CV detailing your educational background, work experience, and any relevant skills or achievements.

Williams BBA covers key areas

The 2 year Bachelor of Arts (Hons.) In Business Management programme provides advanced knowledge and research skills across core business disciplines.

business plan

Year 1

Modules build advanced business skills including strategy, marketing, accounting, and finance.

Semester 1: Foundation of Business (20 Credits)

BUS 101: Introduction to Business (3 Credits)

ACC 101: Principles of Accounting I (3 Credits)

ECO 101: Microeconomics (3 Credits)

MKT 101: Principles of Marketing (3 Credits)

MAT 101: Business Mathematics (3 Credits)

ENG 101: Business Communication (3 Credits)

Semester 2: Core Business Skills I (20 Credits)

ACC 102: Principles of Accounting II (3 Credits)

ECO 102: Macroeconomics (3 Credits)

FIN 201: Corporate Finance (3 Credits)

HRM 201: Human Resource Management (3 Credits)

MGT 101: Principles of Management (3 Credits)

CIS 101: Introduction to Information Systems (3 Credits)

Semester 3: Core Business Skills II (20 Credits)

MKT 202: Consumer Behavior (3 Credits)

LAW 201: Business Law (3 Credits)

MGT 202: Operations Management (3 Credits)

STAT 201: Business Statistics (3 Credits)

PSY 101: Introduction to Psychology (3 Credits)

BUS 102: Business Ethics and Corporate Responsibility (3 Credits)

research paper

Year 2

Focus shifts to business research skills, qualitative and quantitative analysis, culminating in a thesis.

Semester 4: Advanced Business Applications I (20 Credits)

MGT 301: Strategic Management (3 Credits)

ENT 301: Entrepreneurship and Innovation (3 Credits)

FIN 302: International Finance (3 Credits)

MKT 303: Digital Marketing (3 Credits)

MGT 302: Leadership and Organizational Change (3 Credits)

ACC 303: Advanced Managerial Accounting (3 Credits)

Semester 5: Advanced Business Applications II (20 Credits)

CIS 303: Business Intelligence (3 Credits)

BUS 303: International Business (3 Credits)

MGT 303: Project Management (3 Credits)

COM 301: Advanced Business Communication (3 Credits)

CIS 202: Data Analytics for Business (3 Credits)

PHI 201: Critical Thinking and Business Decision Making (3 Credits)

Semester 6: Integration and Specialization (20 Credits)

MGT 401: Capstone Project in Business (6 Credits)

MGT 402: Business Policy and Strategy (3 Credits)

FIN 403: Investment Analysis and Portfolio Management (3 Credits)

HRM 402: International Human Resource Management (3 Credits)

MKT 404: Brand Management (3 Credits)


Elective: Specialization or Independent Study (2 Credits)

professor teach

Enterprise

Williams Enterprise Accelerator is designed to empower students in gaining entrepreneurial skills.

Forage: Free Virtual Work Experience Programs

Virtual work experiences from leading companies including Accenture, Citi, General Electric, JPMorgan Chase, Lululemon and many more allow you a bite-sized opportunity to try out different types of jobs. Join using Williams University student email account. 

Stanford University: Business Growth: Start-Ups, Investment

Business Growth: Start-Ups, Investment and Negotiation programme Learn how negotiation, investment, development and fundraising can help businesses grow in this Sanford University online course.
This online business course taken by our students will be of great interest to anyone thinking about starting up a company. Business leaders and entrepreneurs offer their teachings on a range of subjects, from the importance of corporate culture to effective negotiation. They also discuss how to find angel investors for your business and why fundraising is such an important skill for entrepreneurs. 

Harvard University: Technology Entrepreneurship: Lab to Market

In this introductory course, developed in collaboration with the Laboratory for Innovation Science at Harvard and the University of California San Diego, you’ll explore how entrepreneurs match promising technology with customer needs to launch successful new businesses. Using real-world examples, you’ll apply critical thinking to commercialize technologies, and you’ll learn about the venture creation process from founders, funders, and industry experts.

business leaders

Outcomes

Graduates emerge as business leaders who drive organizational success and positive change through evidence-based strategy and decision making.

graduation stage

Next intake

Applications for our next intake are now open. Limited places available - apply today to secure your place.

ask questions

Questions?

Can't find what you're looking for? Get in touch with our admissions team for personalized advice.

World Leading Faculty

Our academic team have extensive real-world executive leadership and entrepreneurial experience across diverse industries and academic disciplines to provide uniquely relevant insights and highly personalized mentorship. Through their seasoned understanding of complex challenges facing organizations today, these distinguished advisors guide students to conduct rigorous and trailblazing research that drives meaningful business impact.

Professor, Sustainability

Robert Patin

Professor, HRM

Angela Doe

Professor, Digital Marketing

Smith Willson

Professor, Fin Tech

John Adams
Programme Cost

Affordable Programme

$5500

Per year

Our competitive 2 year online BBA pricing helps you gain the ultimate business credentials without breaking the bank. Pay as you go with flexible installments.

Access to the programme

Online VLE

24x7 support

E-Library

Virtual Internship

Williams Enterprise Accelerator

Career Support

Esteemed Graduates Leading as Executives

Williams University's rigorous 2-year DBA programme produces graduates ready to take on executive and leadership roles.

The Williams DBA gave me the skills to move from middle management to Chief Strategy Officer at a Fortune 500 company.

Jane Miller

CSO, Acme Inc.

The practical applicability of my Williams dissertation directly led to my promotion to Vice President of Global Marketing at a thriving startup.

Lee Johnson

VP Marketing, Rocket Media

The network I built at Williams opened the door for me to become Partner at a prestigious management consulting firm after graduation.

Sarah Black

Partner, McKinsey & Company


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